The Competitive Advantage
Interact as a team running a multi-product corporation with a general manager’s eye and be the decision-makers in a highly competitive environment! For middle and high-potential managers willing to do the right things right.
01Optimize a four-product portfolio, creating a sustainable competitive advantage based on product differentiation, cost and perceived customer value
02Allocate corporate resources based on competitive analysis by understanding your markets, customers, R&D, marketing and finance cost structure
03Design the best information system to implement your long-range business plan. Build up your team’s decision-making power and become the leader in your markets
Learn about the power of a well thought-out strategy that matches your customer segments and that leverages your competitive advantages!
check our clients experience
“A vision without a strategy remains an illusion. Hopefully, after 2 decisions, we found the winning strategy”
Lee Bossman | Product Manager - PPG Industries
“The essence of strategy is choosing what not to do.” said Michael Porter. By focusing on high growth businesses, we won the game!
Michael Vergnes | Business Unit Manager - Akzo Nobel
“I could not believe how TCA was close to my day-to-day business challenges”
Robert Silex | Senior Managing Director - Nexans.
the competitive advantage
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